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Who wins for your profile?

General rates
FeatureFarmersRoot InsuranceWinner
Avg annual rate~$1,768/yr~$1,462/yr✓ Root Insurance
NAIC complaint ratiolower = fewer complaints vs. industry avg0.86 — good0.68 — excellent✓ Root Insurance
Credit: excellentrate change for excellent credit-10%-2%✓ Farmers
Credit: fair / poorrate change for fair credit+24%+8%✓ Root Insurance
Young drivers · 18–24surcharge vs 35–54 baseline+17%-4%✓ Root Insurance
Drivers 55+discount vs 35–54 baseline-7%+3%✓ Farmers
Homeowner discount-7%No change✓ Farmers
Multi-policy discount-6%-2%✓ Farmers
Lapsed coverage penaltysurcharge for coverage gap+14%+20%✓ Farmers
How to buyAgent onlyOnline / phone only
Telematics programSignalRoot App (required)

About Farmers

Strong agent network in the West and Southwest. Above-average pricing, but solid claims satisfaction. In this comparison, Farmers has the advantage on excellent-credit rate, 55+ rate, homeowner discount. Best for: Full-service agent experience.

About Root Insurance

Telematics-only carrier — your rate is based on how you drive, not your age or credit. Available in ~35 states. In this comparison, Root Insurance has the advantage on avg rate, complaints, fair-credit rate. Best for: Safe drivers penalized by traditional pricing.

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